Premium electric powertrain components for your EV builds

About Electrofit


The proven integration expertise of Electrofit, a division of Advanced Electronics & Logistics, combined with vehicle manufacturer-approved parts, allows Electrofit to provide a unique electric vehicle solution for this fledgling market.


At Electrofit, we develop and supply high-quality electric powertrain components for electric vehicle builds. As a leading supplier, we ensure that each vehicle we equip boasts cutting-edge technology, setting new standards for excellence in electric mobility.

Key highlights of Electrofit

High-Quality Engineering Services

  • Over 30 years of industry experience: With a wealth of knowledge and expertise, we bring decades of experience to every project we undertake.
  • UK Research & Development Centre: Situated in the heart of the UK, our state-of-the-art R&D centre is dedicated to innovation and advancement in electric powertrain technology.
  • Genuine vehicle manufacturer-approved parts: We prioritise quality and reliability, offering parts that meet the rigorous standards set by vehicle manufacturers.
  • Development of electric powertrain solutions: From concept to execution, we specialise in crafting electric powertrain solutions tailored to meet the unique needs of our clients.


We undertake extensive reverse engineering to enable original OEM components to be used in your electric vehicle application.


Our team are capable of performing in-house design, digital asset creation, and physical modelling to enable your project.


Our proprietary VCU platform and pedigree in automotive electronics integration and control allows us to rapidly make changes to meet client requirements and implement important new features.

Meet the Team


Dave Fereday – CEO

Dave has been the driving force behind the Qualtronyc Group of companies for the last 30 plus years. The group’s companies range from automotive parts remanufacturing, electronic repairs, vehicle security products to vehicle integration products. Connects2 became global market leader in the design engineering and manufacture of integrated vehicle solutions with turnover of £20 million per annum. The AutoDAB brand being the preferred DAB solution in the automotive aftermarket and to the majority of Vehicle Manufacturers in Europe. Having sold these companies in 2018 Dave is now focusing on AEL and all things related to the Electric Vehicle market.


John Keates – CTO

John is the CTO of AEL and is responsible for the management and delivery of projects and products for integrated vehicle powertrains components and packages. John’s development team work across various powertrain systems covering internal combustion as well as electric vehicle architectures. John graduated from Portsmouth University with a BSc (Hons) in Engineering and spent his working career focused on product development and innovation within both the telecommunications and automotive industries, with companies such as IBM, The Automobile Association, T-Mobile, O2 Airwave as well as startup companies for the investment community. John’s engineering background has been split between software over multiple languages and hardware development.


Calvin Fereday – Technical Director

Calvin studied Chemistry at The University of Oxford, gaining an MChem degree. He thereafter worked as a Development Engineer for several years at Connects2 Ltd., taking in several disciplines, such as software development across multiple languages and platforms, hardware testing, and acting as Lead Mobile Application Developer. He then spent some time as a freelance Developer, based out of London, and then Oxford, before joining AEL. During his tenure at AEL he has been the project lead for the Electric Vehicle program, undertaking research and development in this emerging industry, and working with clients to aid their electrification programmes.


Andy Simner – Sales and Marketing Director

Andy has spent 29 years in the Automotive industry in various roles, including operations, finance, engineering and sales. Working for Qualtronyc for 23 Years and then moving on to AAMP Global. Andy has grown businesses globally, for the majority of his career he has grown business across 4 continents, focusing on the EU, USA and Australasia. Andy’s key strengths are developing customer-led solutions from development to production and supply. Working closely with the engineering teams is the key to the success. Andy is excited to be involved in the future of the EV Powertrain solution journey.


Dr Manos Hatris

Manos is the “principle engineer” and has  been working within the automotive arena over 20 years on various projects, from brake by wire systems, engine strategies for emission related certification, embedded control systems, vehicle’s telematic connected devices, electric vehicle energy management, working on architecture, design and implementation. Utilising his diverse academic knowledge, (BEng in Mechanical Engineering, MSc in Automotive Design and PhD in Computing), and automotive industry experience, is able to bridge various industries together, creating unique solutions. He started his automotive carrier by joining Tier1 OEM supplier in Cambridge, and recently joined AEL to work on Battery Management System solution.

Mark Boland

Mark Boland – Business Development Manager

Mark is the Business Development Manager for AEL and is responsible for growing the Electric Vehicle program, originally Mark started with AEL in 1993 as an engineer, transferred to Connects2 in 2011 to concentrate on Quality and then Purchasing. Mark rejoined AEL Jan 2021 to assist in building the Electric Vehicle program to make use of his vast past experiences.

Design and Modelling Services

We are able to undertake battery repackaging in order to allow our clients to utilise a first-hand, OEM battery pack, with casing and cooling designed specifically to conform to their vehicle dimensions and available volume, or utilising one of our designs available off-the-shelf.


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